How to Clean and Protect Your Nike Air Max Trainers
Nike Air Max are some of the most iconic sneakers ever released. But keeping them fresh, crease-free, and looking new takes regular care. With the right products and routine, your Air Max can look as good as the day you bought them. Here is the complete guide to cleaning and protecting Nike Air Max.
Step 1: Freshen Up Inside
After daily wear, the inside of your Air Max can develop odours. Sneaky Fresh is designed to remove smells and keep them hygienic.
How to use:
- Remove the insoles if possible.
- Spray 1–2 pumps inside from 10cm away.
- Allow to dry naturally before wearing again.
Sneaky Fresh
Step 2: Wipe Away Everyday Dirt
Dirt and scuffs often build up on Nike Air Max midsoles and uppers. Sneaky Shoe Wipes are a quick and effective solution for spot cleaning.
How to use:
- Use the textured side on stubborn dirt and marks.
- Use the smooth side for a clean finish.
- Reseal the pack after use to keep wipes moist.
Sneaky Shoe Wipes 50 Pack
Sneaky Shoe Wipes 12 Pack
Step 3: Deep Clean the Uppers and Midsoles
For a thorough clean, especially on white leather Air Max models, use the Sneaky Cleaner Kit or Sneaky Cleaner Pro.
How to use:
- Shake the bottle well.
- Apply 2–3 pumps of foam directly to the shoe.
- Use the brush in circular motions to lift dirt.
- Wipe away residue with the microfibre cloth.
- Allow the shoes to dry naturally.
Sneaky Cleaner Kit
Sneaky Cleaner Pro
Step 4: Protect Against Rain and Stains
Nike Air Max look best when kept clean, but rain and spills can quickly damage them. Prevent this with Sneaky Spray or Sneaky Proof.
How to use:
- Shake the spray well.
- Apply evenly from 10–15cm away to clean, dry shoes.
- Let dry for at least 15 minutes.
- Reapply for stronger protection, leaving a 4-hour drying period between coats.
Sneaky Spray
Sneaky Proof
Step 5: Keep Your Air Max Crease-Free
One of the biggest problems with Nike Air Max is creasing around the toe box. Sneaky Crease Protectors and Sneaky Shoe Trees help maintain shape.
How to use crease protectors:
- Insert into the toe box before wearing.
- Wear as normal to prevent creasing.
- How to use shoe trees:
- Insert the toe section first.
- Pull back the spring and position the heel section inside.
- Adjust the size if required.
Sneaky Crease Protectors
Sneaky Shoe Trees
Step 6: Restore Colour and Midsoles
Suede and nubuck Air Max need specialist care. Sneaky Suede Revive restores faded colour and conditions the material.
For scuffed or stained midsoles, the Sneaky Midsole Pen repaints and restores them to their original finish.
Sneaky Suede Revive
Step 7: Choose a Complete Kit
For an all-in-one option, the Sneaky Complete Shoe Cleaning Kit includes wipes, freshener, spray, and eraser, making it a perfect choice for any Air Max owner.
Sneaky Complete Kit
Final Thoughts
Nike Air Max are timeless sneakers, but they need proper care to keep their shape, colour, and style. With the Sneaky care range you can:
- Remove dirt and stains
- Keep the shape and prevent creases
- Protect from rain and mud
- Restore colour and midsoles
Full Sneaky Collection
Frequently Asked Questions: Cleaning Nike Air Max
Can I put my Nike Air Max in the washing machine?
It is not recommended to put Nike Air Max in the washing machine. The heat, water pressure, and spinning can damage the glue, air bubble, and material. Instead, use a dedicated sneaker cleaner such as Sneaky Cleaner Kit or Sneaky Cleaner Pro with a brush and microfibre cloth for safe cleaning.
What is the best way to clean white Nike Air Max?
White Air Max are best cleaned by hand using a foam solution. Apply Sneaky Cleaner Kit directly to the shoe, scrub gently with the brush in circular motions, and wipe with a microfibre towel.
How do I stop my Nike Air Max from creasing?
Creases form around the toe box when wearing Air Max regularly. To prevent this, use Sneaky Crease Protectors while wearing your trainers and insert Sneaky Shoe Trees when storing them to keep the shape intact.
How do I protect Nike Air Max from rain?
To protect against water and stains, apply Sneaky Spray or Sneaky Proof before wearing your sneakers outdoors. Spray evenly across clean, dry shoes and allow to dry fully before use. Reapply every few weeks for continued protection.
Can I restore suede or nubuck Nike Air Max?
Yes. If your Air Max are made of suede or nubuck, you can use Sneaky Suede Revive to restore colour and condition the material. For marks and stains, use Sneaky Eraser to gently lift dirt without damaging the surface.
How often should I clean my Nike Air Max?
It depends on how often you wear them. For everyday use, wipe them down with Sneaky Shoe Wipes after each wear and deep clean them with Sneaky Cleaner Kit once every few weeks. Regular protection sprays will also keep them looking newer for longer.
How to Clean and Protect Your Nike Air Max Trainers
How to Clean and Protect Your Nike Air Max Trainers
Nike Air Max are some of the most iconic sneakers ever released. But keeping them fresh, crease-free, and looking new takes regular care. With the right products and routine, your Air Max can look as good as the day you bought them. Here is the complete guide to cleaning and protecting Nike Air Max.
Step 1: Freshen Up Inside
After daily wear, the inside of your Air Max can develop odours. Sneaky Fresh is designed to remove smells and keep them hygienic.
How to use:
Sneaky Fresh
Step 2: Wipe Away Everyday Dirt
Dirt and scuffs often build up on Nike Air Max midsoles and uppers. Sneaky Shoe Wipes are a quick and effective solution for spot cleaning.
How to use:
Sneaky Shoe Wipes 50 Pack
Sneaky Shoe Wipes 12 Pack
Step 3: Deep Clean the Uppers and Midsoles
For a thorough clean, especially on white leather Air Max models, use the Sneaky Cleaner Kit or Sneaky Cleaner Pro.
How to use:
Sneaky Cleaner Kit
Sneaky Cleaner Pro
Step 4: Protect Against Rain and Stains
Nike Air Max look best when kept clean, but rain and spills can quickly damage them. Prevent this with Sneaky Spray or Sneaky Proof.
How to use:
Sneaky Spray
Sneaky Proof
Step 5: Keep Your Air Max Crease-Free
One of the biggest problems with Nike Air Max is creasing around the toe box. Sneaky Crease Protectors and Sneaky Shoe Trees help maintain shape.
How to use crease protectors:
Sneaky Crease Protectors
Sneaky Shoe Trees
Step 6: Restore Colour and Midsoles
Suede and nubuck Air Max need specialist care. Sneaky Suede Revive restores faded colour and conditions the material.
For scuffed or stained midsoles, the Sneaky Midsole Pen repaints and restores them to their original finish.
Sneaky Suede Revive
Step 7: Choose a Complete Kit
For an all-in-one option, the Sneaky Complete Shoe Cleaning Kit includes wipes, freshener, spray, and eraser, making it a perfect choice for any Air Max owner.
Sneaky Complete Kit
Final Thoughts
Nike Air Max are timeless sneakers, but they need proper care to keep their shape, colour, and style. With the Sneaky care range you can:
Full Sneaky Collection
Frequently Asked Questions: Cleaning Nike Air Max
Can I put my Nike Air Max in the washing machine?
It is not recommended to put Nike Air Max in the washing machine. The heat, water pressure, and spinning can damage the glue, air bubble, and material. Instead, use a dedicated sneaker cleaner such as Sneaky Cleaner Kit or Sneaky Cleaner Pro with a brush and microfibre cloth for safe cleaning.
What is the best way to clean white Nike Air Max?
White Air Max are best cleaned by hand using a foam solution. Apply Sneaky Cleaner Kit directly to the shoe, scrub gently with the brush in circular motions, and wipe with a microfibre towel.
How do I stop my Nike Air Max from creasing?
Creases form around the toe box when wearing Air Max regularly. To prevent this, use Sneaky Crease Protectors while wearing your trainers and insert Sneaky Shoe Trees when storing them to keep the shape intact.
How do I protect Nike Air Max from rain?
To protect against water and stains, apply Sneaky Spray or Sneaky Proof before wearing your sneakers outdoors. Spray evenly across clean, dry shoes and allow to dry fully before use. Reapply every few weeks for continued protection.
Can I restore suede or nubuck Nike Air Max?
Yes. If your Air Max are made of suede or nubuck, you can use Sneaky Suede Revive to restore colour and condition the material. For marks and stains, use Sneaky Eraser to gently lift dirt without damaging the surface.
How often should I clean my Nike Air Max?
It depends on how often you wear them. For everyday use, wipe them down with Sneaky Shoe Wipes after each wear and deep clean them with Sneaky Cleaner Kit once every few weeks. Regular protection sprays will also keep them looking newer for longer.